The New Netflix TV Experience Traffic & Growth
New search powered by OpenAI and return of TikTok-style feed
Estimated Website Traffic
— about.netflix.comSource month: September 2026 · Source: Similarweb estimate
This is whole-site traffic for about.netflix.com; it does not measure this feature's usage, users, or customers.
Data status: Valid estimate · Updated: 2026-10-09
Current Estimated Visits
1.6M
Previous Estimated Visits
1.8M
Absolute Gain
-216270
Monthly Growth
-11.9%
About The New Netflix TV Experience
Netflix’s new TV experience — a simpler, easier, and more intuitive design — to help our members easily find something great to watch.
